[Virtual] YPC Meet the C-Suite Featuring Neil Frauenglass, Chief Marketing Officer, Visit Philadelphia

Ben Goebel, Program Manager, International Professional Program, The Welcoming Center, and YPC Advisory Board Member

On October 6, 2021, we were fortunate to have Neil Frauenglass, the Chief Marketing Officer of Visit Philadelphia, participate in a conversation with YPC Board Member Basil Jackson. To stay in the theme of the attractiveness of Philadelphia, we started this conversation with a question to all attendees: What is something that we all like doing in the city? Every participant answered their favorite places and a great list of restaurants and activities to try came out of this.

Neil’s Journey to Philadelphia

Neil shared about his own personal journey to Philadelphia. He studied at Ithica College. Before graduating, he had an opportunity to work at McCann in New York, one of the largest ad agencies in the US. He stayed there for a few years but his real desire was to work in fashion. However, he found out it was difficult to get a job in that specific field without prior experience. After perseverance, he finally was able to work at Ann Taylor. After a couple of years working in fashion, it was ultimately not as appealing as the thrill of working with an ad agency where he could work on different topics and with different brands all year long.

When a previous partner at McCann asked him to come back, he decided to go back, although it would mean working day in and day out. It ended up being five exhausting years.

He then moved to Philadelphia, living on the oldest, and most historic, street in the city. He said that his involvement in the community, which led him to his job now, was instrumental. When moving to Elfreth’s Alley, he realized the alley and museum didn’t have a website and offered his services to the association managing the alley. He created a website, joined the board, and now is its president. Neil also owned a small store in Old City and, from that, got involved and became interested in the neighborhood’s well-being. He started by creating a community group and then worked with city officials to improve the area.

His Thoughts on Mentorship

When it comes to mentorship, his advice was that it should be organic, but acknowledged that some people benefit from the structure that formal programs provide. The Chamber of Commerce for Greater Philadelphia has a great mentorship program called Pay It Forward, which pairs young professionals with leaders from Chamber member companies to cultivate mutually beneficial relationships. Applications are currently open for those looking to get involved.

His Take on Professional Growth

He also mentioned that getting a new job doesn’t necessarily mean moving to a new company. Even though millennials tend to change jobs at a higher rate than previous generations, we can find new roles in the same company and not necessarily look for opportunities outside of it.

Neil’s Biggest Challenge during Quarantine

Neil’s personal struggle during the pandemic was to find work-life balance. Working from home didn’t mean being free from burnout. For Visit Philadelphia, who’s role in the city is to attract visitors, the pandemic was a real challenge as most international travel was forbidden and Americans were themselves wary. Visit Philadelphia has never been more focused on visitation, which drives jobs in the city and helps grow the economy.

His Last Piece of Advice

His last piece of advice was to make sure we help the economy by letting everyone know that Philadelphia is clean, vibrant, safe, and secure!

YPC’s Philly Favorites

In the spirit of tourism and Philly love brought by Visit Philadelphia’s Neil Frauenglass, The Young Professionals Council asked attendees about some of their favorite spots in Philadelphia. Here’s a roundup.

Restaurants

“Can’t wait to get back to El Vez!” – Joy Isabelle, Junior Achievement of Southeastern Pennsylvania
“Suraya – YUM.” – YPC Board Chair Jessica Sheridan, Delta Phi Epsilon International Headquarters
“Going to Parc and walking around, looking at the beautiful townhouses in the area.” – Lauren Matturri, Duane Morris LLP
“Sampan happy hour!” – David De Vore, Leyton
“Go get a croissant and a chocolate croissant at Artisan Boulangerie at 12th and Mifflin!” – YPC Board Member Ben Goebel, The Welcoming Center

Arts & Culture

“Philadelphia Museum of Art.” – Lindsay Young, PhilaPort
“Going back to the Met this week!” – YPC Board Member Aileen Gallagher, PECO
“Shows and concerts at the Kimmel Center and Academy of Music!” – Renee Beverly, The Leukemia & Lymphoma Society
“Anything music – World Café Live, the Mann, Met, etc.” – YPC Board Member Michael McGuire, Johnson Kendall & Johnson

Sports & Entertainment

“Spruce Street Garden Park for date night. Can’t beat it!” – Zach Baumstein, SolomonEdwards
“Phillies games.” – Lindsey Thompson, Aramark
“Flyers games!” – Bridget Golato, Glenmede
“The Philadium before an Eagles, Phillies, or Sixers game.” – Steph DiMuzio, Drexel University

Upcoming Events

YPC Networking On-the-Go: A Walking Tour with Mural Arts Philadelphia
Wednesday, October 27, 2021 | 4:00 – 5:30 PM | In-Person

[Virtual] YPC 101
Tuesday, November 9, 2021 | 4:00 – 5:00 PM | Held via Zoom